Saturday, August 15, 2015

Ideas that click !

Every aspiring entrepreneur looks out for an idea, a eureka moment that will translate into profitability. Most of them spend lifetime figuring out ways to realize their dreams, while a few take up the courage, and impulsively go ahead with their ideas. BoxMySpace was one such innovative idea that caught my attention, and intrigued me to delve in further to understand this brilliant business concept.

On a lazy Saturday, while I was going through some YouTube videos to kill boredom, I came across an advertisement “BoxMySpace”. Well to be frank I usually skip YouTube ads ( I’m sure most of us do), but this one caught my attention; What a million dollar idea! Imagine a situation wherein you have to move out on a month long business project, and you are in dilemma as to where you can store a few of your personal belongings until you return.

In another case, if your landlord asked you to vacate the place without a prior notice, the first thought would be, ‘Where do I keep my belongings until I manage to find a new place’. Of course, friends, family and relatives are the first ones that come to our mind; however we tend to refrain from bothering them. The founders of BoxMySpace have just managed to understand these day to day issues people might face, and turn into a viable business idea.

Well, BoxMySpace is a unique storage solution allowing people declutter their office or home space in an easy and pocket friendly way. The western market has seen emergence of several self storage concepts, for instance MakeSpace in the United States; however implementing a similar idea in India was something new. The company is a Mumbai-based venture founded by Mr Pratyush, and the service can be availed through a web portal or a mobileapp.



For the customers to avail this service they need to order boxes online, which are then dropped off at the end-users convenience. Now, all the customer needs to do is pack their stuff. The company’s staff then picks up the boxes and transports them to the intended storage location. A customer can retrieve their goods anytime, as and when needed through a simple online process. The company allows people to store their goods for a week, month and more than year. Further, as a part of their value added service, the company offers an insurance of upto Rs. 50,000 per box and Rs. 1,00,000 for the items stored in the space at absolute no cost. These services can be availed by hostelers to travelers.

A concept like this is very new in India, and it would be interesting to see, how the company plans its strategies over the future to gain market share and expand its operations across other cities. But this surely is a good idea, and I am looking forward to experience the services offered by the company. I hope someday, I am lucky enough to have a conversation with the founder, and understand better about their business and future plans. Cheers.
For more information, please visit the company website J



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